Marketing Internship
at Banff Lodging

Internship Description

As a Marketing Intern, you will join our dynamic marketing team and play a significant role in shaping our brand's digital presence. This position provides a unique opportunity to gain hands-on experience in various aspects of digital marketing while contributing to our company's growth strategies. You'll work on real projects that impact our audience engagement and market positioning.

Responsibilities

• Assist in developing and implementing social media strategies across multiple platforms
• Create engaging content for various digital channels, including blog posts, social media updates, and email newsletters
• Conduct market research to identify trends and opportunities in our industry
• Support the team in planning and executing marketing campaigns
• Analyze marketing metrics and prepare reports on campaign performance
• Collaborate with design team to create visually appealing marketing materials

Who You Are

• Pursuing or recently completed a degree in Marketing, Communications, Business, or a related field
• Strong written and verbal communication skills
• Familiarity with social media platforms and current digital marketing trends
• Basic understanding of SEO and content marketing principles
• Proficient in Microsoft Office suite, particularly Excel for data analysis

Nice To Haves

• Experience with graphic design tools like Adobe Creative Suite or Canva
• Knowledge of marketing automation tools (e.g., HubSpot, Mailchimp)
• Basic understanding of web analytics tools like Google Analytics
• Enthusiasm for learning new marketing technologies and strategies